A web-optimized 3D configurator connects a highly individual buying experience with AI-powered backend and production workflows.
A highly customizable protective product must be visually compelling while remaining unambiguous and manufacturable.
The configurator makes variants tangible in 3D. Behind the interface, AI turns every selection into consistent product data and supports the handoff to internal production processes.
Every visual decision is captured, checked and made usable for the next internal steps.
The right starting point is defined for use, body and product.
Colors, panels and materials shape the individual racing suit.
Names, logos and custom details are placed directly on the product.
The configuration is visualized in real time and checked against product logic.
Structured data drives the quote, internal alignment and production.
iXS has developed protective clothing for motorcycle and mountain bike sports since 1979. From Sursee, the brand connects safety, performance and product design.
The frontend creates an intuitive, web-optimized 3D experience for buyers. In the backend, AI validates and optimizes the configuration and prepares its data for internal workflows.
The configurator does not end at the rendering. Choices, variants and personalization become a digital product definition that connects the quote with production.
A highly individual 3D buying experience and a robust digital product definition for downstream production processes.